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~isPartOf:"International review on public and non-profit marketing"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of marketing management : JMM ; journal of the Academy of Marketing"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"The marketing review"
~source:"econis"
~subject:"Brand equity"
~subject:"Marketingmanagement"
~type:"book"
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International Conference on National Brand & Private Label Marketing <1., 2014, Barcelona>
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International review on public and non-profit marketing
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Journal of marketing management : MM
Journal of retailing and consumer services
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Special section articles on National Brand & Private Label Marketing International Conference, 2014
Martínez-López, Francisco J.
(
ed.
);
Brown, James
(
ed.
); …
-
International Conference on National Brand & Private …
-
2017
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