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~isPartOf:"International sports marketing : principles and perspectives"
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Routledge international handbooks"
~person:"Takamatsu, Shohei"
~subject:"Sportorganisation"
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International sports marketing : principles and perspectives
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Routledge international handbooks
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The relationship between sponsorship objectives and sport team reputation among sponsor companies : an exploratory study focusing on sponsors of a Japanese professional women's vol...
Takamatsu, Shohei
- In:
Journal of global scholars of marketing science : …
32
(
2022
)
2
,
pp. 252-268
Persistent link: https://www.econbiz.de/10013177329
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