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~isPartOf:"International studies of management and organization"
~person:"Melewar, T. C."
~subject:"Corporate culture"
~subject:"Strategisches Management"
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Corporate culture
Strategisches Management
Corporate reputation
8
Firmenimage
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Brand management
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Markenführung
5
Brand architecture
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Markenarchitektur
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Melewar, T. C.
Bang, Nguyen
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Navare, Jyoti
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Sharifah Faridah Syed Alwi
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International studies of management and organization
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3
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The marketing review
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Business ethics quarterly : the journal of the Society for Business Ethics
1
Facets of corporate identity, communication, and reputation
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Journal of general management
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Qualitative market research : an international journal
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Corporate identity and corporate branding
Melewar, T. C.
(
ed.
);
Bang, Nguyen
(
ed.
); …
-
2017
Persistent link: https://www.econbiz.de/10011675575
Saved in:
2
Advancing the scholarship on corporate identity and corporate branding
Melewar, T. C.
;
Bang, Nguyen
;
Sharifah Faridah Syed Alwi
; …
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 107-109
Persistent link: https://www.econbiz.de/10011675581
Saved in:
3
Corporate identity and social media : existence and extension of the organization
Devereux, Luke
;
Melewar, T. C.
;
Foroudi, Pantea
- In:
International studies of management and organization
47
(
2017
)
2
,
pp. 110-134
Persistent link: https://www.econbiz.de/10011675651
Saved in:
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