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~isPartOf:"International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)"
~isPartOf:"Journal of retailing"
~subject:"Sales promotion"
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Search: ("Rabatt") AND NOT isPartOf:Wirtschaftsdienst
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Sales promotion
Rabatt
12
Rebate
12
Consumer behaviour
9
Konsumentenverhalten
9
Verkaufsförderung
8
Theorie
6
Theory
6
Kundenbindungsprogramm
4
Loyalty program
4
Einzelhandel
3
Low-cost strategy
3
Niedrigpreisstrategie
3
Preismanagement
3
Pricing strategy
3
Retail trade
3
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Price promotion
2
Relationship marketing
2
Retail price
2
Targeted coupons
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USA
2
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Attribution
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Beschaffung
1
Brand management
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Conditional discounts
1
Constrained optimization
1
Consumer hassle cost
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Coupon strategy
1
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Coupon trading
1
Customer spending
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Customized temporal discounts
1
Demand substitution
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Dienstleistungsqualität
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Khouja, Moutaz
2
Ratchford, Brian Thomas
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Bertini, Marco
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Capizzani, Mario
1
Gauri, Dinesh Kumar
1
González, Jorge
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Hong, Zhao
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Liu, Huan
1
Lobschat, Lara
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Mao, Wen
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Martín Herrán, Guiomar
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Osuna, Ignacio
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Pan, Jingming
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Pancras, Joseph
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Sigué, Simon Pierre
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Talukdar, Debabrata
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Vergara, F. Elizabeth
1
Verhoef, Peter C.
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Zaccour, Georges
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International transactions in operational research : ITOR ; a journal of the International Federation of Operational Research Societies (IFORS)
Journal of retailing
Journal of retailing and consumer services
7
Psychology & marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of business research : JBR
4
International journal of production economics
3
European journal of marketing : EJM
2
European journal of operational research : EJOR
2
Journal of marketing
2
Journal of marketing research : JMR
2
Journal of promotion management : JPM
2
Journal of promotion management : innovations in planning and applied research
2
Marketing : ZFP ; journal of research and management
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Reihe: Management-Know-how / M : praxisnah und aktuell
2
The journal of product & brand management
2
Working paper / National Bureau of Economic Research, Inc.
2
Advances in information systems and management science
1
American business review
1
CARESS working paper
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Economic research report
1
Forum Marketing
1
Gabler Research / Forum Marketing
1
Handbook of the economics of marketing : Volume 1
1
Information economics and policy : IEP
1
Information systems and e-business management : ISeB
1
Information systems research : ISR
1
Interfaces : the INFORMS journal on the practice of operations research
1
International journal of contemporary hospitality management
1
International journal of services technology and management : IJSTM
1
Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
1
Journal of Asian finance, economics and business : JAFEB
1
Journal of agricultural economics : JAE
1
Journal of consumer marketing
1
Journal of consumer psychology : JCP ; the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of customer behaviour
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ECONIS (ZBW)
8
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1
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
2
Consumer reactance to promotional favors
Bertini, Marco
;
Aydinli, Aylin
- In:
Journal of retailing
96
(
2020
)
4
,
pp. 578-589
Persistent link: https://www.econbiz.de/10012495496
Saved in:
3
An empirical analysis of the impact of promotional discounts on store performance
Gauri, Dinesh Kumar
;
Ratchford, Brian Thomas
;
Pancras, …
- In:
Journal of retailing
93
(
2017
)
3
,
pp. 283-303
Persistent link: https://www.econbiz.de/10011744790
Saved in:
4
Sometimes "fee" is better than "free" : token promotional pricing and consumer reactions to price promotion offering product upgrades
Mao, Wen
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 173-184
Persistent link: https://www.econbiz.de/10011505004
Saved in:
5
Which categories and brands to promote with targeted coupons to rewars and to develop customers in supermarkets
Osuna, Ignacio
;
González, Jorge
;
Capizzani, Mario
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 236-251
Persistent link: https://www.econbiz.de/10011505039
Saved in:
6
Analysis of free gift card program effectiveness
Khouja, Moutaz
;
Pan, Jingming
;
Ratchford, Brian Thomas
; …
- In:
Journal of retailing
87
(
2011
)
4
,
pp. 444-461
Persistent link: https://www.econbiz.de/10009422456
Saved in:
7
The dilemma of pull and push-price promotions
Martín Herrán, Guiomar
;
Sigué, Simon Pierre
; …
- In:
Journal of retailing
86
(
2010
)
1
,
pp. 51-68
Persistent link: https://www.econbiz.de/10003969345
Saved in:
8
Single-period inventory model with a delayed incentive option for selling excess inventory
Khouja, Moutaz
;
Vergara, F. Elizabeth
- In:
International transactions in operational research : …
15
(
2008
)
3
,
pp. 359-379
Persistent link: https://www.econbiz.de/10003717207
Saved in:
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