Moon, Wanki; Balasubramanian, Siva K.; Rimal, Arbindra - In: Journal of Agricultural and Resource Economics 32 (2007) 02
pay (WTP) a premium for non-GM foods in order to assess their valuation on the non-GM characteristic in food products …. Mean WTA is found to exceed mean WTP, suggesting the valuation of the non-GM characteristic reflects an endowment effect …) associated with GM foods significantly increase (decrease) WTA and WTP estimates. Additional regression models using the …