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~isPartOf:"Journal of Asian finance, economics and business : JAFEB"
~subject:"Discounting"
~subject:"Online retailing"
~subject:"Rabatt"
~subject:"Verkaufsförderung"
~type_genre:"Article in journal"
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Luo, Xueqing
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Journal of Asian finance, economics and business : JAFEB
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The effect of post-purchase discount format on consumers' perception of loss and willingness to return
Luo, Xueqing
;
Lee, Jennifer J.
- In:
Journal of Asian finance, economics and business : JAFEB
5
(
2018
)
4
,
pp. 101-105
Persistent link: https://www.econbiz.de/10011963928
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