McGrath, Helen; O'Toole, Thomas; Canning, Louise - In: Journal of Business & Industrial Marketing 34 (2019) 7, pp. 1555-1569
Purpose: This paper aims to explore coopetition as a fundamental feature of the collaborative dynamics inherent in entrepreneurial ventures. The authors present a conceptual model and definition of entrepreneurial coopetition, the latter being explained as entrepreneurial involvement in...