Barclay, Laurie; Whiteside, David; Aquino, Karl - In: Journal of Business Ethics 121 (2014) 1, pp. 15-28
Across three studies, the authors examine the interactive effects of moral identity and the negative reciprocity norm …’ responses, whereas the normative framework that people adopt as a basis for guiding moral action (e.g., negative reciprocity … norm) influences the direction of the response. Results indicated that moral identity and the negative reciprocity norm …