Vilminko-Heikkinen, Riikka; Pekkola, Samuli - In: Journal of Enterprise Information Management 30 (2017) 3, pp. 454-475
Purpose Master data management (MDM) aims to improve the value of an organization’s most important data, such as … customer data, by bridging the silos between organizational units and information systems. However, incorporating data … management practices into an organization is not a simple task. The purpose of this paper is to provide a new understanding of …