Khattak, Amira; Tabash, Mosab I.; Yousaf, Zahid; … - In: Journal of Entrepreneurship in Emerging Economies 14 (2021) 5, pp. 796-811
Purpose: This study aims to investigate the impact of digital platforms, frugal innovation and innovation culture (IC) on innovation performance (IP). The mediation role of IC between digital platforms and IP, as well as moderating role of frugal innovation between IC and IP is also tested....