Yörük, BarIs K. - In: Journal of Public Economics 93 (2009) 9-10, pp. 1111-1117
People are more likely to contribute to a charity when they are asked to. Although this so-called 'power of asking' is well-known among fundraisers, the existing literature does not pay much attention to the role of donation requests in charitable giving. This paper uses a unique survey that...