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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Kim, Jungkeun"
~person:"Lichtenstein, Donald R."
~person:"Sung, Yongjun"
~subject:"Advertising"
~subject:"Consumer behaviour"
~subject:"Markenimage"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Advertising
Consumer behaviour
Markenimage
Online-Marketing
Konsumentenverhalten
15
Brand image
5
Advertising effects
3
COVID-19
3
Coronavirus
3
Social status
3
Sozialer Status
3
Werbewirkung
3
childhood socioeconomic status
3
Beziehungsmarketing
2
Brand
2
Decision
2
Entscheidung
2
Luxury goods
2
Luxusgüter
2
Markenartikel
2
Personality psychology
2
Persönlichkeitspsychologie
2
Product quality
2
Produktqualität
2
Psychology of advertising
2
Relationship marketing
2
Social Web
2
Social web
2
USA
2
United States
2
Viral marketing
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Virales Marketing
2
Werbepsychologie
2
consumer reports
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online reviews
2
online user ratings
2
perceived threat
2
socioeconomic status
2
1986
1
Amazon.com
1
Brand extension
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18
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Article in journal
Konferenzbeitrag
Aufsatz in Zeitschrift
18
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Bulgarian
English
Malay (macrolanguage)
Author
All
Kim, Jungkeun
Lichtenstein, Donald R.
Sung, Yongjun
Eisend, Martin
13
Janiszewski, Chris A.
11
Wyer, Robert S.
11
Belk, Russell W.
10
Woodside, Arch G.
10
Chang, Chingching
9
Grewal, Dhruv
9
Krishna, Aradhna
9
Yi, Youjae
9
Argo, Jennifer J.
8
Burton, Scot
8
Dahlén, Micael
8
Laran, Juliano
8
Sengupta, Jaideep
8
Shiv, Baba
8
Bagchi, Rajesh
7
Choi, Yung Kyun
7
Dahl, Darren W.
7
Jiang, Yuwei
7
Kardes, Frank R.
7
Kidwell, Blair
7
McGill, Ann L.
7
Rucker, Derek D.
7
Sprott, David E.
7
Stafford, Marla Royne
7
Vohs, Kathleen D.
7
White, Katherine
7
Yoon, Sukki
7
Bearden, William O.
6
Berger, Jonah
6
Fishbach, Ayelet
6
Folkes, Valerie S.
6
Herrmann, Andreas
6
Kees, Jeremy
6
Meyers-Levy, Joan
6
Morales, Andrea C.
6
Muehling, Darrel D.
6
Nelson, Michelle R.
6
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Journal of advertising : official publication of the American Academy of Advertising
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
International journal of advertising : the review of marketing communications
6
Journal of business research : JBR
5
Marketing letters : a journal of research in marketing
5
International journal of advertising : the quarterly review of marketing communications
4
The journal of brand management : an international journal
4
Australasian marketing journal
3
European journal of marketing
3
Journal of marketing research : JMR
3
Journal of retailing and consumer services
3
International journal of hospitality management
2
Journal of marketing
2
Journal of marketing communications
2
Journal of travel and tourism marketing
2
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
JMM : the international journal on media management
1
Journal of advertising
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Marketing intelligence & planning
1
The journal of services marketing
1
Tourism management : research, policies, practice
1
Tourism review
1
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ECONIS (ZBW)
18
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1
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10
of
18
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date (newest first)
date (oldest first)
1
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
2
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
3
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
4
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
5
The effect of descriptive norms and construal level on consumers' sustainable behaviors
Ryoo, Yuhosua
;
Hyun, Na Kyong
;
Sung, Yongjun
- In:
Journal of advertising : official publication of the …
46
(
2017
)
4
,
pp. 536-549
Persistent link: https://www.econbiz.de/10011798738
Saved in:
6
Amazonian forests and trees : multiplicity and objectivity in studies of online consumer-generated ratings and reviews, a commentary on de Langhe, Fernbach, and Lichtenstein
Kozinets, Robert V.
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 834-839
Persistent link: https://www.econbiz.de/10011489746
Saved in:
7
Imperfect progress : an objective quality assessment of the role of user reviews in consumer decision making, a commentary on de Langhe, Fernbach, and Lichtenstein
Simonson, Itamar
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 840-845
Persistent link: https://www.econbiz.de/10011489769
Saved in:
8
Navigating by the stars : investigating the actual and perceived validity of online user ratings
Langhe, Bart de
;
Fernbach, Philip M.
;
Lichtenstein, …
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
6
,
pp. 817-833
Persistent link: https://www.econbiz.de/10011489715
Saved in:
9
Dimensions of luxury brand personality : scale development and validation
Sung, Yongjun
;
Choi, Sejung Marina
;
Ahn, Hongmin
;
Song, …
- In:
Psychology & marketing
32
(
2015
)
1
,
pp. 121-132
Persistent link: https://www.econbiz.de/10011287614
Saved in:
10
Nothing can tear us apart : the effect of brand identity fusion in consumer-brand relationships
Lin, Jhih-Syuan
;
Sung, Yongjun
- In:
Psychology & marketing
31
(
2014
)
1
,
pp. 54-69
Persistent link: https://www.econbiz.de/10010251722
Saved in:
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