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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of international consumer marketing"
~isPartOf:"Psychology & marketing"
~person:"Ferguson, Nakeisha S."
~type_genre:"Article in journal"
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Journal of advertising : official publication of the American Academy of Advertising
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of international consumer marketing
Psychology & marketing
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Yo, DJ, that's my brand : an examination of consumer response to brand placements in hip-hop music
Ferguson, Nakeisha S.
;
Burkhalter, Janée N.
- In:
Journal of advertising : official publication of the …
44
(
2015
)
1
,
pp. 47-57
Persistent link: https://www.econbiz.de/10010503337
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