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~isPartOf:"Journal of advertising : official publication of the American Academy of Advertising"
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Journal of advertising : official publication of the American Academy of Advertising
Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of Consumer Research
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of marketing
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(McGraw-Hill, Irwin series in marketing)
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AMS review : official publication of the Academy of Marketing Science
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Assembling consumption : researching actors, networks and markets
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European Journal of Marketing
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
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Strong brands, strong relationships
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The Routledge companion to identity and consumption
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The aging consumer : perspectives from psychology and economics
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Transformative consumer research for personal and collective well-being
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Advertising as unfavorable self-presentation : the dirty laundry effect
Thomas, Tandy Chalmers
;
Trump, Rebecca K.
;
Price, Linda L.
- In:
Journal of advertising : official publication of the …
44
(
2015
)
1
,
pp. 58-70
Persistent link: https://www.econbiz.de/10010503336
Saved in:
2
How product trial alters the effects of model attractiveness : an adapted etic approach in Romania
Micu, Camelia C.
;
Coulter, Robin A.
;
Price, Linda L.
- In:
Journal of advertising : official publication of the …
38
(
2009
)
2
,
pp. 69-81
Persistent link: https://www.econbiz.de/10003863803
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