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~isPartOf:"Journal of advertising research"
~isPartOf:"Policy research working paper : WPS"
~person:"Davis, Boyd H."
~subject:"United States"
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More than the words : using stance-shift analysis to identify crucial opinions and attitudes in online focus groups
Mason, Peyton R.
;
Davis, Boyd H.
- In:
Journal of advertising research
47
(
2007
)
4
,
pp. 496-506
Persistent link: https://www.econbiz.de/10003614536
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