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~isPartOf:"Journal of advertising research"
~person:"Bačinskij, Georgij A."
~person:"Bergan, Daniel"
~person:"Bunke, Wolf-Dieter"
~subject:"Citizen's action group"
~subject:"Economic model"
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Journal of advertising research
Forschungsergebnisse / Zentrum für Nachhaltige Energiesysteme, Universität Flensburg
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The power of Citizen-group public-policy advertising : messages don’t need third-party validation to increase salience among pockets of voters
Bergan, Daniel
;
Risner, Genevieve
- In:
Journal of advertising research
52
(
2012
)
4
,
pp. 405-420
Persistent link: https://www.econbiz.de/10009710183
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