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~isPartOf:"Journal of advertising research"
~person:"Baack, Donald"
~subject:"United States"
~subject:"Werbewirkung"
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Journal of advertising research
Journal of promotion management : JPM
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Culturally customizing websites for US Hispanic online consumers
Singh, Nitish
;
Baack, Daniel W.
;
Pereira, Arun
;
Baack, …
- In:
Journal of advertising research
48
(
2008
)
2
,
pp. 224-234
Persistent link: https://www.econbiz.de/10003742666
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