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Journal of advertising research
European Sport management quarterly : ESMQ
219
Journal of sport management : the official journal of the North American Society of Sport Management
218
Sport management review
206
International journal of sport management and marketing : IJSMM
131
International journal of sports marketing & sponsorship
92
Journal of sports economics
81
Sport marketing quarterly : preferred journal of the Sport Marketing Association
75
International journal of sport finance
53
Applied economics
38
European journal of operational research : EJOR
36
Social Science & Medicine
36
Sport, Business and Management : an international journal ; SBM
33
Journal of business research : JBR
32
Tourism management : research, policies, practice
26
Management im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der modernen Sportökonomie
25
The business of sport management
19
Tourism economics : the business and finance of tourism and recreation
19
Applied economics letters
18
Sport and migration : borders, boundaries and crossings
18
Tourism management perspectives : TMP
17
Managing sport business : an introduction
14
Leisure studies : the journal of the Leisure Studies Association
13
Interfaces : the INFORMS journal on the practice of operations research
12
International journal of forecasting
12
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Southern economic journal
12
The economics of sport, health and happiness : the promotion of well-being through sporting activities
12
The journal of gambling business and economics
12
Die Ökonomie des Sports in den Medien
11
Sport and tourism : 53st congress 2003, Athens, Greece
10
Tourismus und Sport : wirtschaftliche, soziologische und gesundheitliche Aspekte des Sport-Tourismus
10
International entrepreneurship and management journal
9
International journal of event and festival management
9
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
9
Journal of risk and financial management : JRFM
9
Management und Marketing im Sport : betriebswirtschaftliche Grundlagen und Anwendungen der Sportökonomie
9
Sport tourism : concepts and theories
9
Contemporary economic policy : a journal of Western Economic Association International
8
Economic inquiry : journal of the Western Economic Association International
8
Economics letters
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ECONIS (ZBW)
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Do sport sponsorship announcements help or hurt rival sponsors' market values? : comparing the stock returns of sponsors and their rivals in the United States and Japan
Takeda, Fumiko
- In:
Journal of advertising research
62
(
2022
)
2
,
pp. 167-176
Persistent link: https://www.econbiz.de/10013325502
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2
Are brands wasting money on sport sponsorships? : a new look at brand personality, brand equity, and official sponsorship effects
Wakefield, Lane
;
Wakefield, Kirk
;
Keller, Kevin Lane
; …
- In:
Journal of advertising research
61
(
2021
)
2
,
pp. 192-211
Persistent link: https://www.econbiz.de/10012643007
Saved in:
3
Advertising "on the go" : are consumers in motion more influenced by ads? : why advertisers should consider consumers' physical activity when planning ad campaigns
Dahlén, Micael
;
Karsberg, John
;
Sagfossen, Sofie
; …
- In:
Journal of advertising research
60
(
2020
)
4
,
pp. 417-425
Persistent link: https://www.econbiz.de/10012495770
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