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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of targeting, measurement and analysis for marketing"
~person:"Acquila-Natale, Emiliano"
~subject:"Konsumentenverhalten"
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Konsumentenverhalten
Beziehungsmarketing
1
Consumer behaviour
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Customer behavior
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Dienstleistungsqualität
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Distribution channel
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E-commerce
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Messung
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Acquila-Natale, Emiliano
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Journal of business research : JBR
Journal of targeting, measurement and analysis for marketing
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How to measure quality in multi-channel retailing and not die trying
Acquila-Natale, Emiliano
;
Iglesias-Pradas, Santiago
- In:
Journal of business research : JBR
109
(
2020
),
pp. 38-48
Persistent link: https://www.econbiz.de/10012238022
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