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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Policy research working paper"
~isPartOf:"Trade preference erosion : measurement and policy response"
~person:"Brenton, Paul"
~person:"Garay Salamanca, Luis Jorge"
~person:"Lee, Richard"
~person:"Melewar, T. C."
~subject:"Brand"
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Journal of business research : JBR
Policy research working paper
Trade preference erosion : measurement and policy response
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Territorial brand management : beer, authenticity, and sense of place
Melewar, T. C.
;
Skinner, Heather
- In:
Journal of business research : JBR
116
(
2020
),
pp. 680-689
Persistent link: https://www.econbiz.de/10012257669
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