//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The evolution of nonprofit marketing"
~person:"Ivens, Bjoern S."
~person:"Schwabsky, Nitza"
~subject:"Brand image"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Verwaltungsmarketing"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Nonprofit marketing
2
Nonprofit-Marketing
2
Brand love
1
Brand management
1
Brand personality
1
Branding
1
Consumer behaviour
1
Ehrenamtliche Arbeit
1
Higher education
1
Higher education institution
1
Hochschule
1
Konsumentenverhalten
1
Markenführung
1
Markenimage
1
Nonprofit organization
1
Nonprofit-Organisation
1
Scale development
1
Students
1
Studierende
1
University marketing
1
Voluntary work
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Ivens, Bjoern S.
Schwabsky, Nitza
Babin, Barry J.
1
Cadogan, John W.
1
Krey, Nina
1
Micevski, Milena
1
Michaelidou, Nina
1
Michel, Géraldine
1
Rauschnabel, Philipp A.
1
Rieunier, Sophie
1
more ...
less ...
Published in...
All
Journal of business research : JBR
The evolution of nonprofit marketing
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand management in higher education : the University Brand Personality Scale
Rauschnabel, Philipp A.
;
Krey, Nina
;
Babin, Barry J.
; …
- In:
Journal of business research : JBR
69
(
2016
)
8
,
pp. 3077-3086
Persistent link: https://www.econbiz.de/10011507923
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->