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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Working paper"
~subject:"Multinationales Unternehmen"
~type_genre:"Fallstudie"
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Overcoming institutional distance : expansion to base-of-the-pyramid markets
Van den Waeyenberg, Sofie
;
Hens, Luc
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1692-1699
Persistent link: https://www.econbiz.de/10009683167
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