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~isPartOf:"Journal of business research : JBR"
~isPartOf:"Zur Ökonomik der Rechte bei Sportveranstaltungen"
~person:"Campos, Carlos Pérez"
~person:"Kang, Taeahn"
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Campos, Carlos Pérez
Kang, Taeahn
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Journal of business research : JBR
Zur Ökonomik der Rechte bei Sportveranstaltungen
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ECONIS (ZBW)
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The negative effect of CSR-CSI domain overlap in CSR-linked sport sponsorship
Kang, Taeahn
;
Matsuoka, Hirotaka
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013534267
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2
Engagement in sports virtual brand communities
Santos, Manuel Alonso dos
;
Guardia, Francisco Rejón
; …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 273-279
Persistent link: https://www.econbiz.de/10011881786
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