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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"kor"
~language:"pol"
~language:"slk"
~language:"spa"
~person:"Ajjan, Haya"
~person:"Avramova, Yana R."
~source:"econis"
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Journal of business research : JBR
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ECONIS (ZBW)
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Man vs machine : detecting deception in online reviews
Petrescu, Maria
;
Ajjan, Haya
;
Harrison, Dana L.
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468777
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2
Brand placement across media : the interaction of placement modality and frequency in film versus text
Avramova, Yana R.
;
Dens, Nathalie
;
Pelsmacker, Patrick de
- In:
Journal of business research : JBR
128
(
2021
),
pp. 20-30
Persistent link: https://www.econbiz.de/10012494434
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