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~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Cho, Yoon-Na"
~subject:"Match-up hypothesis"
~type:"article"
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Match-up hypothesis
Consumer behaviour
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Cho, Yoon-Na
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It's a match when green meets healthy in sustainability labeling
Cho, Yoon-Na
;
Baskin, Ernest
- In:
Journal of business research : JBR
86
(
2018
),
pp. 119-129
Persistent link: https://www.econbiz.de/10011855235
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