//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~person:"Fastoso, Fernando"
~subject:"Brand image"
~type_genre:"Article in journal"
~type_genre:"Book section"
~type_genre:"Commentary"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 7 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Consumer behaviour
4
Konsumentenverhalten
4
Brand management
3
Markenführung
3
Markenimage
3
Personality psychology
3
Persönlichkeitspsychologie
3
Authenticity
1
Automotive industry
1
Body comparison
1
Brand origin image
1
Categorization
1
Comparison
1
Consumer culture positioning
1
Cosmopolitanism
1
Country of manufacture
1
Country-of-origin
1
Cross-cultural
1
Cultural identity
1
Culture-laden website design
1
Cyberbullying
1
Designation of origin
1
Emotion
1
Emotional brand attachment
1
Herkunftsbezeichnung
1
Ideal self-congruity
1
Independent and interdependent self-construals
1
Internet marketing
1
Kfz-Industrie
1
Kraftfahrzeug
1
Kulturelle Identität
1
Life satisfaction
1
Luxury cars
1
Luxury goods
1
Luxusgüter
1
Made-in-China
1
Materialism
1
Motor vehicle
1
Online-Marketing
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
Book section
Commentary
Aufsatz in Zeitschrift
3
Language
All
English
Author
All
Fastoso, Fernando
Diamantopoulos, Adamantios
12
Foroudi, Pantea
8
Valette-Florence, Pierre
7
Melewar, T. C.
6
Veloutsou, Cleopatra
6
Arslanagic-Kalajdzic, Maja
5
Gupta, Suraksha
5
Merchant, Altaf
5
Michel, Géraldine
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Bartikowski, Boris
4
Christodoulides, George
4
Davvetas, Vasileios
4
Dennis, Charles
4
Dutta, Sujay
4
Ekinci, Yuksel
4
Foroudi, Mohammad Mahdi
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Ko, Eunju
4
Voyer, Benjamin G.
4
Augusto, Mário Gomes
3
Badrinarayanan, Vishag
3
Bang, Nguyen
3
Chatterjee, Subimal
3
Cornwell, T. Bettina
3
Dwivedi, Yogesh Kumar
3
Eisingerich, Andreas B
3
Filieri, Raffaele
3
Halkias, Georgios
3
Hultman, Magnus
3
Kastanakis, Minas
3
Kim, Kyung Hoon
3
Koll, Oliver
3
Merunka, Dwight
3
Molinillo, Sebastian
3
Moon, Hakil
3
more ...
less ...
Published in...
All
Journal of business research : JBR
International marketing review
1
Journal of international marketing
1
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Materialism, cosmopolitanism, and emotional brand attachment : the roles of ideal self-congruity and perceived brand globalness
Fastoso, Fernando
;
González-Jiménez, Héctor
- In:
Journal of business research : JBR
121
(
2020
),
pp. 429-437
Persistent link: https://www.econbiz.de/10012417364
Saved in:
2
How independence and interdependence moderate the self-congruity effect on brand attitude : a study of east and west
Gonzalez-Jimenez, Hector
;
Fastoso, Fernando
;
Fukukawa, Kyoko
- In:
Journal of business research : JBR
103
(
2019
),
pp. 293-300
Persistent link: https://www.econbiz.de/10012104223
Saved in:
3
Luxury cars Made-in-China : consequences for brand positioning
Bartikowski, Boris
;
Fastoso, Fernando
;
Gierl, Heribert
- In:
Journal of business research : JBR
102
(
2019
),
pp. 288-297
Persistent link: https://www.econbiz.de/10012104002
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->