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~isPartOf:"Journal of business research : JBR"
~person:"Basu, Rituparna"
~subject:"Sales promotion"
~subject:"Store design"
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Basu, Rituparna
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Visual merchandising and store atmospherics : an integrated review and future research directions
Basu, Rituparna
;
Paul, Justin
;
Singh, Kandarp
- In:
Journal of business research : JBR
151
(
2022
),
pp. 397-408
Persistent link: https://www.econbiz.de/10013459845
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