//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~person:"Gierl, Heribert"
~person:"Ko, Eunju"
~person:"Shukla, Paurav"
~type_genre:"Konferenzbeitrag"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
1
Brand image
1
Brand management
1
Consumer behaviour
1
Cross-cultural
1
Customer equity
1
Customer value
1
Fashion
1
Fast fashion
1
International marketing
1
Internationales Marketing
1
Konsumentenverhalten
1
Kundenwert
1
Markenführung
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Mode
1
Relationship marketing
1
SPA brand
1
Social network
1
Soziales Netzwerk
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Konferenzbeitrag
Article in journal
34
Aufsatz in Zeitschrift
34
Collection of articles of several authors
1
Conference paper
1
Sammelwerk
1
Language
All
English
1
Author
All
Gierl, Heribert
Ko, Eunju
Shukla, Paurav
Arsena, Ashley
2
Lee, Chang Han
2
Silvera, David H.
2
Aiello, Gaetano
1
Balabanis, George
1
Carvalho, Sergio W.
1
Cho, Yoon C.
1
Choi, Jeang-gu
1
Choi, Yung Kyun
1
Cowley, Elizabeth
1
Floh, Arne
1
Goss, R. Justin
1
Grohs, Reinhard
1
Heiman, Amir
1
Hietanen, Joel
1
Hoppe, Daniel
1
Jewell, Robert D.
1
Jung, Hong Seob
1
Jung, Kwon
1
Kardes, Frank R.
1
Kastanakis, Minas N.
1
Kim, Kyung Hoon
1
Kim, Kyungok K.
1
Kim, Min-Seong
1
Kim, Yeonshin
1
Kim, Young
1
Koller, Monika
1
Lee, Dong Hwan
1
Lee, Sun
1
Lee, Yong-ki
1
Lowengart, Oded
1
Luna, David
1
Mattila, Pekka
1
Mazodier, Marc
1
Merunka, Dwight
1
Oh, Sangdo
1
Pandelaere, Mario
1
Park, Jongchul
1
Pfeiffer, Bruce E.
1
more ...
less ...
Published in...
All
Journal of business research : JBR
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Marketing mix and customer equity of SPA brands : cross-cultural perspectives
Lee, Chang Han
;
Ko, Eunju
;
Tikkanen, Henrikki
;
Phan, …
- In:
Journal of business research : JBR
67
(
2014
)
10
,
pp. 2155-2163
Persistent link: https://www.econbiz.de/10010400096
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->