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~isPartOf:"Journal of business research : JBR"
~person:"Hollebeek, Linda D."
~person:"Neslin, Scott A."
~subject:"Beziehungsmarketing"
~subject:"Estimation"
~subject:"Markenführung"
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Beziehungsmarketing
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Consumer behaviour
1
Customer engagement
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Customer integration
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Konsumentenverhalten
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Hollebeek, Linda D.
Neslin, Scott A.
Ko, Eunju
8
Balaji, M. S.
7
Kim, Kyung Hoon
7
Roy, Sanjit
6
McLean, Graeme J.
5
Agnihotri, Raj
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Akter, Shahriar
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Babin, Barry J.
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Chebat, Jean-Charles
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Gupta, Suraksha
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Gustafsson, Anders
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Noble, Stephanie M.
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Sharma, Piyush
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Veloutsou, Cleopatra
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Wünderlich, Nancy V.
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Aiello, Gaetano
3
Andreini, Daniela
3
Bartikowski, Boris
3
Black, Iain
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Cavusgil, Erin
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Chang, Woojung
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Diamantopoulos, Adamantios
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Filieri, Raffaele
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Garrett, Tony C.
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Gupta, Shivam
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Harrigan, Paul
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Johnson, Lester W.
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Kukar-Kinney, Monika
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Leischnig, Alexander
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Naudé, Peter
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Oghazi, Pejvak
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Osei-Frimpong, Kofi
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Pedeliento, Giuseppe
3
Prentice, Catherine
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Rapp, Adam
3
Roy, Rajat
3
Schramm-Klein, Hanna
3
Sharifah Faridah Syed Alwi
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Journal of business research : JBR
Journal of retailing and consumer services
6
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
3
Journal of marketing
3
Journal of marketing management : MM
3
Journal of retailing
3
Journal of service research
3
Journal of service research : JSR
3
The journal of services marketing
3
Tuck School of Business working paper / Tuck School of Business at Dartmouth
3
Handbook of research on customer engagement
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of service management
2
Journal of the Academy of Marketing Science
2
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
2
Marketing intelligence & planning
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
Organizations and markets in emerging economies
2
Australasian marketing journal
1
Customer engagement : contemporary issues and challenges
1
Edward Elgar E-Book Archive
1
From Little's law to marketing science : essays in honor of John D.C. Little
1
Handbook of research on customer equity in marketing
1
International Series in Quantitative Marketing
1
International series in quantitative marketing
1
Journal of consumer behaviour
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of marketing research : JMR
1
Journal of service theory and practice : JSTP
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
MSI reports : working paper series
1
Marketing letters : a journal of research in marketing
1
Psychology & marketing
1
Research handbooks in business and management series
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Springer eBook Collection / Business and Economics
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SpringerLink / Bücher
1
The handbook of communication engagement
1
The history of marketing science
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Friend or foe? : customer engagement's value-based effects on fellow customers and the firm
Clark, Moira K.
;
Lages, Cristiana Raquel
;
Hollebeek, …
- In:
Journal of business research : JBR
121
(
2020
),
pp. 549-556
Persistent link: https://www.econbiz.de/10012417376
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