//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of business research : JBR"
~person:"Merrilees, Bill"
~subject:"Brand image"
~subject:"Firmenimage"
~type:"article"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markenführung"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Firmenimage
Brand management
7
Markenführung
7
Führungsstil
4
Leadership style
4
Luxury goods
2
Luxusgüter
2
Australia
1
Australien
1
Canada
1
City marketing
1
Corporate culture
1
Einzelhandel
1
Erfolgsfaktor
1
Kanada
1
Markenimage
1
Marketing management
1
Marketingmanagement
1
Retail trade
1
Stadtmarketing
1
Success factor
1
Unternehmenskultur
1
Wal-Mart Stores
1
more ...
less ...
Type of publication
All
Article
Type of publication (narrower categories)
All
Article in journal
1
Aufsatz in Zeitschrift
1
Language
All
English
1
Author
All
Merrilees, Bill
Diamantopoulos, Adamantios
7
Foroudi, Pantea
5
Gupta, Suraksha
5
Melewar, T. C.
5
Merchant, Altaf
5
Valette-Florence, Pierre
5
Christodoulides, George
4
Ekinci, Yuksel
4
Grohs, Reinhard
4
Japutra, Arnold
4
Michel, Géraldine
4
Veloutsou, Cleopatra
4
Voyer, Benjamin G.
4
Wallpach, Sylvia von
4
Aiello, Gaetano
3
Arslanagic-Kalajdzic, Maja
3
Augusto, Mário Gomes
3
Balmer, John M.T.
3
Bang, Nguyen
3
Davvetas, Vasileios
3
Dennis, Charles
3
Dwivedi, Yogesh Kumar
3
Fastoso, Fernando
3
Guzman, Francisco
3
Halkias, Georgios
3
Hultman, Magnus
3
Kastanakis, Minas
3
Kim, Kyung Hoon
3
Ko, Eunju
3
Koll, Oliver
3
Molinillo, Sebastian
3
Motoki, Kosuke
3
Mühlbacher, Hans
3
Oghazi, Pejvak
3
Ozdemir, Sena
3
Pantano, Eleonora
3
Rose, Gregory
3
Roy, Sanjit
3
Spielmann, Nathalie
3
Tiago, Flávio Borges
3
more ...
less ...
Published in...
All
Journal of business research : JBR
The journal of brand management : an international journal
5
Australasian marketing journal
2
Marketing intelligence & planning
2
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
1
International journal of management reviews : IJMR
1
The journal of consumer marketing
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand morphing across Wal-Mart customer segments
Merrilees, Bill
;
Miller, Dale
- In:
Journal of business research : JBR
63
(
2010
)
11
,
pp. 1129-1134
Persistent link: https://www.econbiz.de/10008696690
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->