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~isPartOf:"Journal of business research : JBR"
~person:"Orazi, Davide C."
~subject:"EU-Staaten"
~subject:"Öffentlichkeitsarbeit"
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The effect of ending disclosure on the persuasiveness of narrative PSAs
Orazi, Davide C.
;
Lei, Jing
;
Bove, Liliana L.
- In:
Journal of business research : JBR
127
(
2021
),
pp. 241-251
Persistent link: https://www.econbiz.de/10012494371
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