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~isPartOf:"Journal of business research : JBR"
~subject:"Customer satisfaction"
~subject:"Fertility"
~subject:"Markenimage"
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Customer satisfaction
Fertility
Markenimage
Consumer behaviour
1,977
Konsumentenverhalten
1,977
Brand management
415
Markenführung
415
Beziehungsmarketing
376
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376
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Diamantopoulos, Adamantios
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Ko, Eunju
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Martin, Drew
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Melewar, T. C.
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Michel, Géraldine
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Oghazi, Pejvak
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Roy, Sanjit
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Augusto, Mário Gomes
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Badrinarayanan, Vishag
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Bartikowski, Boris
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Dutta, Sujay
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Halkias, Georgios
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Hultman, Magnus
3
Ibáñez-Sánchez, Sergio
3
Koll, Oliver
3
Liu, Martin J.
3
Mandler, Timo
3
Moon, Hakil
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Journal of business research : JBR
Journal of retailing and consumer services
528
Discussion paper series / IZA
408
NBER working paper series
268
The journal of product & brand management
252
International journal of hospitality management
249
NBER Working Paper
229
IZA Discussion Paper
228
The journal of brand management : an international journal
222
Journal of population economics
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Working paper / National Bureau of Economic Research, Inc.
202
Population and development review
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Journal of travel and tourism marketing
186
Tourism management : research, policies, practice
161
Psychology & marketing
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Demography : a publication of the Population Association of America ; the statistical study of human populations
141
Asia Pacific journal of marketing and logistics
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Journal of hospitality marketing & management
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MPIDR working papers
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Cogent business & management
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The journal of services marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
118
CESifo working papers
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European journal of marketing : EJM
109
International journal of contemporary hospitality management
101
Tourism management perspectives : TMP
100
Discussion paper / Centre for Economic Policy Research
89
Journal of strategic marketing
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Marketing intelligence & planning
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Journal of marketing communications
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Journal of international consumer marketing
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Discussion papers / CEPR
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Journal of global marketing
69
Services marketing quarterly
69
Working papers / Vienna Institute for Demography
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International journal of consumer studies
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Journal of the Academy of Marketing Science
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ECONIS (ZBW)
526
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526
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1
The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris
;
Roper, Stuart
;
Ashman, Rachel
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
Saved in:
2
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
3
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
4
Brand stereotypes : on the relationships with gendered brand personality and agentic and communal values in fostering Consumer–Brand identification
Delgado-Ballester, Elena
;
Fernandez-Sabiote, Estela
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014550957
Saved in:
5
"Look me in the eye, customer" : how do face-to-face interactions in peer-to-peer sharing economy services affect customers' misbehavior concealment intentions?
Ozuna, Edna
;
Steinhoff, Lena
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014551495
Saved in:
6
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
7
The impact of self-construal on consumers' intention to write reviews : a trait activation perspective
Chen, Chunfeng
;
Lü, Kevin
;
Zhang, Depeng
- In:
Journal of business research : JBR
178
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014552012
Saved in:
8
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
9
Developing brand identity and sales strategy in the digital era : moderating role of consumer belief in brand
Shams, S. M. Riad
;
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014555890
Saved in:
10
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
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