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~isPartOf:"Journal of business research : JBR"
~subject:"Einzelhandelspreis"
~subject:"Sales promotion"
~type_genre:"Collection of articles of several authors"
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Einzelhandelspreis
Sales promotion
Verkaufsförderung
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Bibliometrics
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Bibliometrie
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Consumer behaviour
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Einzelhandel
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Konsumentenverhalten
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Market research
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Marktforschung
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Virales Marketing
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Collection of articles of several authors
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Barnier, Virginie De
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Ortinau, David J.
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Journal of business research : JBR
Journal of promotion management : JPM
3
Agricultural and resource economics review : ARER
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Asia Pacific journal of marketing and logistics
1
Journal of consumer behaviour : an international research review
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Journal of promotion management : innovations in planning and applied research
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Lehrbuch
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Praeger perspectives
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Technischer Vertrieb
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ECONIS (ZBW)
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Special issue: Retailing evolution research
Ortinau, David J.
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008988837
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Special issue: Marketing communications and consumer behahvior
Barnier, Virginie De
(
contributor
)
-
2011
Persistent link: https://www.econbiz.de/10008806378
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