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~isPartOf:"Journal of business research : JBR"
~subject:"Exportwirtschaft"
~subject:"United States"
~subject:"World"
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Exportwirtschaft
United States
World
International marketing
102
Internationales Marketing
102
Consumer behaviour
37
Konsumentenverhalten
37
Absatz
29
Brand management
24
Markenführung
24
Marketing management
24
Marketingmanagement
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36
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Laroche, Michel
6
Cleveland, Mark
2
Navarro García, Antonio
2
Rey-Moreno, Manuel
2
Teng, Lefa
2
Adeola, Ogechi
1
Ahammad, Mohammad F.
1
Alden, Dana
1
Arenas-Gaitán, Jorge
1
Bartikowski, Boris
1
Boso, Nathaniel
1
Bresciani, Stefano
1
Cadogan, John W.
1
Calvo-Mora Schmidt, Arturo
1
Campos-García, Irene
1
Cavusgil, S. Tamer
1
Cheetham, Fiona
1
Chen, Qimei
1
Choi, Yung Kyun
1
Cui, Charles Chi
1
Culpan, Refik
1
Elg, Ulf
1
Elia, Stefano
1
Fornerino, Marianela
1
Gentina, Elodie
1
Ghauri, Pervez N.
1
Giuffrida, Maria
1
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1
Henneberg, Stephan
1
Hoque, Mohammad Tayeenul
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Huff, Lenard C.
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Ibarra-Cantu, Cecilia
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Javalgi, Rajshekhar G.
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Jolibert, Alain
1
Kelley, James B.
1
Kunz, Werner
1
Leischnig, Alexander
1
Licsandru, Tana Cristina
1
Lopes Bento, Cindy
1
Maki, Dennis R.
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Global Marketing Conference <2012, Seoul>
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Journal of business research : JBR
Journal of global marketing
40
Journal of international marketing
32
Working paper / National Bureau of Economic Research, Inc.
31
International marketing review
28
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
15
SpringerLink / Bücher
13
International business review : the official journal of the European International Business Academy
12
Advances in international marketing
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Handbook of research in international marketing
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Industrial marketing management : the international journal for industrial and high-tech firms
8
The Columbia journal of world business : publ. quarterly by the Columbia University Graduate School of Business
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Europäische Hochschulschriften / 5
7
International marketing ; Vol. 2
7
Journal of international consumer marketing
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
NBER working paper series
7
Discussion paper / Centre for Economic Policy Research
6
NBER Working Paper
6
Asia Pacific journal of marketing and logistics
5
Journal of business strategy
5
Journal of political economy
5
Strategic management journal
5
The SAGE handbook of international marketing
5
The quarterly journal of economics
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The review of financial studies
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Working paper series
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Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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American journal of agricultural economics
4
Best practices in international marketing
4
Business horizons
4
Entrepreneurship in international marketing
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European journal of international management : EJIM
4
Faculty & research / Insead : working paper series
4
International business and economics research journal
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of advertising research
4
Journal of international food & agribusiness marketing : JIFAM
4
Journal of teaching in international business
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ECONIS (ZBW)
36
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1
Cross-national consistency of place-related identity dispositions as antecedents of global brand advocacy among ethnic Chinese at home and abroad
Cleveland, Mark
;
Bartikowski, Boris
- In:
Journal of business research : JBR
155
(
2023
)
2
,
pp. 1-13
Persistent link: https://www.econbiz.de/10013492752
Saved in:
2
Constituents of dynamic marketing capability : strategic fit and heterogeneity in export performance
Hoque, Mohammad Tayeenul
;
Nath, Prithwiraj
;
Ahammad, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 1007-1023
Persistent link: https://www.econbiz.de/10013185070
Saved in:
3
"Antiglobalscapes" : a cross-national investigation of the nature and precursors of consumers' apprehensions towards globalization
Cleveland, Mark
;
McCutcheon, Georgia
- In:
Journal of business research : JBR
138
(
2022
),
pp. 170-184
Persistent link: https://www.econbiz.de/10013197861
Saved in:
4
Marketing learning by exporting : how export-induced marketing expenditures improve firm performance
Golovko, Elena
;
Lopes Bento, Cindy
;
Sofka, Wolfgang
- In:
Journal of business research : JBR
150
(
2022
),
pp. 194-207
Persistent link: https://www.econbiz.de/10013365697
Saved in:
5
Resources and digital export : an RBV perspective on the role of digital technologies and capabilities in cross-border e-commerce
Elia, Stefano
;
Giuffrida, Maria
;
Mariani, Marcello M.
; …
- In:
Journal of business research : JBR
132
(
2021
),
pp. 158-169
Persistent link: https://www.econbiz.de/10012581694
Saved in:
6
Dynamic exporting capabilities and SME's profitability : conditional effects of market and product diversification
Miocevic, Dario
- In:
Journal of business research : JBR
136
(
2021
),
pp. 21-32
Persistent link: https://www.econbiz.de/10012663277
Saved in:
7
Consumer multiculturation in multicultural marketplaces : Mexican immigrants' responses to the global consumer culture construction of Tex-Mex as Mexican food
Ibarra-Cantu, Cecilia
;
Cheetham, Fiona
- In:
Journal of business research : JBR
134
(
2021
),
pp. 70-77
Persistent link: https://www.econbiz.de/10012643498
Saved in:
8
Exploring the exporting-downsizing link : does the type of export strategy and firm efficiency in foreign markets matter?
Campos-García, Irene
;
Muñoz-Bullón, Fernando
; …
- In:
Journal of business research : JBR
108
(
2020
),
pp. 324-336
Persistent link: https://www.econbiz.de/10012175345
Saved in:
9
How country development and national culture affect the paths of perceived brand globalness to consumer behavior across nations
Swoboda, Bernhard
;
Sinning, Carolina
- In:
Journal of business research : JBR
118
(
2020
),
pp. 58-73
Persistent link: https://www.econbiz.de/10012287588
Saved in:
10
Net versus combinatory effects of firm and industry antecedents of sales growth
Leischnig, Alexander
;
Henneberg, Stephan
;
Thornton, …
- In:
Journal of business research : JBR
69
(
2016
)
9
,
pp. 3576-3583
Persistent link: https://www.econbiz.de/10011515173
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