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~isPartOf:"Journal of business research : JBR"
~subject:"Marketingmanagement"
~subject:"SME"
~subject:"Wettbewerbsstrategie"
~type_genre:"Article in journal"
~type_genre:"Dissertation u.a. Prüfungsschriften"
~type_genre:"Kongress"
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Subject
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Marketingmanagement
SME
Wettbewerbsstrategie
Consumer behaviour
901
Konsumentenverhalten
901
Innovation
669
Relationship marketing
646
Beziehungsmarketing
644
Brand management
602
Markenführung
602
Innovation management
556
Innovationsmanagement
555
Firm performance
446
Unternehmenserfolg
446
Brand image
398
Markenimage
398
Corporate social responsibility
348
Corporate Social Responsibility
346
Marketing management
322
Strategic management
284
Strategisches Management
284
Knowledge transfer
269
Wissenstransfer
269
Lieferantenmanagement
266
Supplier relationship management
266
Knowledge management
264
Wissensmanagement
264
Brand
255
Markenartikel
248
Social Web
238
Social web
238
Customer satisfaction
218
Kundenzufriedenheit
218
Managers
189
Führungskräfte
187
KMU
174
Dienstleistungsqualität
170
Service quality
170
Organisatorischer Wandel
169
Organizational change
169
Multinationales Unternehmen
167
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508
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Article in journal
Dissertation u.a. Prüfungsschriften
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513
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12
Sammelwerk
12
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2
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2
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1
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1
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English
513
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Ko, Eunju
8
Laroche, Michel
6
Sharma, Piyush
6
Adomako, Samuel
4
Javalgi, Rajshekhar G.
4
Kim, Kyung Hoon
4
Kraus, Sascha
4
Martin, Silvia L.
4
McDowell, William C.
4
Parida, Vinit
4
Sivakumar, K.
4
Wincent, Joakim
4
Zahoor, Nadia
4
Zhou, Kevin Zheng
4
Amankwah-Amoah, Joseph
3
Geho, Patrick R.
3
Kim, Sang Jin
3
Lim, Weng Marc
3
Madhavaram, Sreedhar
3
Malik, Ashish
3
Pereira, Vijay
3
St. Davčik, Nebojša
3
Tarba, Shlomo Yedidia
3
Vrontis, Demetris
3
Aaron, Joshua R.
2
Adeola, Ogechi
2
Anokhin, Sergey
2
Aulōnitēs, Geōrgios I.
2
Balmer, John M.T.
2
Bamel, Umesh
2
Bao, Yongchuan
2
Baumgarth, Carsten
2
Bhandari, Krishna Raj
2
Boso, Nathaniel
2
Brodie, Roderick J.
2
Brown, Brian P.
2
Budhwar, Pawan S.
2
Calantone, Roger J.
2
Cardinali, Silvio
2
Carrigan, Marylyn
2
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Journal of business research : JBR
Industrial marketing management : the international journal for industrial and high-tech firms
342
Journal of small business management : JSBM ; a joint publ. 4 times a year of the International Council for Small Business and the West Virginia University Bureau of Business Research
201
Journal of strategic marketing
199
Cogent business & management
169
The journal of business & industrial marketing
152
European journal of marketing : EJM
134
Journal of marketing management : MM
132
Journal of small business and enterprise development
129
International entrepreneurship and management journal
127
International journal of entrepreneurship and small business
125
International journal of innovation management
123
International journal of technology management : IJTM
121
Management science : journal of the Institute for Operations Research and the Management Sciences
115
Small business economics : an entrepreneurship journal
114
Technovation : the international journal of technological innovation, entrepreneurship and technology management
112
Technological forecasting & social change : an international journal
111
Journal of the Academy of Marketing Science
109
Journal of marketing communications
105
International journal of management & enterprise development : IJMED
102
Journal of marketing
97
Management decision : MD
97
International journal of entrepreneurship and innovation management
93
Journal of retailing and consumer services
93
Journal of business ethics : JOBE
92
Journal of open innovation : technology, market, and complexity
92
Marketing intelligence & planning
91
International small business journal : researching entrepreneurship
89
Technology analysis & strategic management
89
Research policy : policy, management and economic studies of science, technology and innovation
88
European research studies
87
International journal of hospitality management
85
Harvard-Business-Manager : das Wissen der Besten
79
International journal of production economics
77
European management journal
74
World review of entrepreneurship, management and sustainable development
73
Harvard business review : HBR
72
Business strategy and the environment
71
Journal of business economics and management
71
European journal of international management : EJIM
70
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Source
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ECONIS (ZBW)
513
Showing
1
-
10
of
513
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articles prioritized
date (newest first)
date (oldest first)
1
Knowledge
management
capabilities and organizational risk-taking for business model innovation in SMEs
Hock-Doepgen, Marianne
;
Clauß, Thomas
;
Kraus, Sascha
; …
- In:
Journal of business research : JBR
130
(
2021
),
pp. 683-697
Persistent link: https://www.econbiz.de/10012544896
Saved in:
2
R&D internationalization in medium-sized firms : the moderating role of
knowledge
management
in enhancing innovation performances
Ferraris, Alberto
;
Giachino, Chiara
;
Ciampi, Francesco
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 711-718
Persistent link: https://www.econbiz.de/10012494528
Saved in:
3
Examining the role of big data and marketing analytics in SMEs innovation and competitive advantage : a
knowledge
integration perspective
Cadden, Trevor
;
Weerawardena, Jay
;
Cao, Guangming
; …
- In:
Journal of business research : JBR
168
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014434828
Saved in:
4
Top
management
knowledge
value,
knowledge
sharing practices, open innovation and organizational performance
Singh, Sanjay K.
;
Gupta, Shivam
;
Busso, Donatella
; …
- In:
Journal of business research : JBR
128
(
2021
),
pp. 788-798
Persistent link: https://www.econbiz.de/10012494540
Saved in:
5
Through narratives we learn : exploring
knowledge
-building as a marketing strategy for prosocial water reuse
Hu, Han-fen
;
Krishen, Anjala S.
;
Barnes, Jesse
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014280451
Saved in:
6
Dealing with
knowledge
hiding to improve innovation capabilities in the hotel industry : the unconventional role of
knowledge
-oriented leadership
Donate, Mario J.
;
González-Mohíno, Miguel
;
Appio, …
- In:
Journal of business research : JBR
144
(
2022
),
pp. 572-586
Persistent link: https://www.econbiz.de/10013185015
Saved in:
7
Do top
management
teams' expectations and support drive
management
innovation in small and medium-sized enterprises?
Yu, Chuanpeng
;
Wang, Yue
;
Li, Tianchen
;
Lin, Chunpei
- In:
Journal of business research : JBR
142
(
2022
),
pp. 88-99
Persistent link: https://www.econbiz.de/10013168111
Saved in:
8
Explore how SME family businesses of travel service industry use market
knowledge
for product innovation
Chen, Kuan-Yang
;
Huan, Tzung-cheng
- In:
Journal of business research : JBR
151
(
2022
),
pp. 519-530
Persistent link: https://www.econbiz.de/10013459877
Saved in:
9
Interfirm collaboration for
knowledge
resources interaction among small innovative firms
Martin-Rios, Carlos
;
Erhardt, Niclas L.
;
Manev, Ivan M.
- In:
Journal of business research : JBR
153
(
2022
),
pp. 206-215
Persistent link: https://www.econbiz.de/10013534013
Saved in:
10
The differential effects of potential and realized absorptive capacity on imitation and innovation strategies, and its impact on sustained competitive advantage
Algarni, Mohammad A.
;
Ali, Murad
;
Leal-Rodríguez, …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014281034
Saved in:
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