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Special issue : Applications of system dynamics in marketing
Richardson, George P.
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003766573
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Applications of system dynamics in marketing: Editorial
Richardson, George P.
;
Otto, Peter
- In:
Journal of business research : JBR
61
(
2008
)
11
,
pp. 1099-1101
Persistent link: https://www.econbiz.de/10008096998
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Applications of system dynamics in marketing: Editorial
Richardson, George P.
;
Otto, Peter
- In:
Journal of business research : JBR
61
(
2008
)
11
,
pp. 1099-1102
Persistent link: https://www.econbiz.de/10008899452
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