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Journal of business strategy
Business Horizons
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Corporate Communications: An International Journal
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Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
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Planning a face-lift : implementing a corporate image program
Gray, Edmund R.
;
Smeltzer, Larry R.
- In:
Journal of business strategy
8
(
1987
)
1
,
pp. 4-10
Persistent link: https://www.econbiz.de/10003562520
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