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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Cultural identity"
~subject:"Relationship marketing"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Cultural identity
Relationship marketing
Konsumentenverhalten
662
Markenimage
121
Brand management
107
Markenführung
107
USA
86
United States
86
Personality psychology
72
Persönlichkeitspsychologie
72
Experiment
71
Decision
63
Entscheidung
63
Advertising effects
61
Kulturelle Identität
61
Werbewirkung
61
Brand
60
Markenartikel
60
China
59
Emotion
55
Theorie
53
Theory
53
Cognition
49
Kognition
49
Designation of origin
48
Herkunftsbezeichnung
48
Advertising
45
Beziehungsmarketing
45
Werbung
43
National culture
42
Nationalkultur
42
Comparison
39
Vergleich
39
International marketing
35
Internationales Marketing
35
Social Web
35
Social web
35
Perception
33
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All
Undetermined
302
Free
10
Type of publication
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Article
690
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
695
Collection of articles of several authors
5
Sammelwerk
5
Language
All
English
695
Author
All
Griskevicius, Vladas
8
Khare, Arpita
8
Wyer, Robert S.
8
Eisingerich, Andreas B
7
Park, C. Whan
7
Alba, Joseph W.
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Schmitt, Bernd
6
Fiske, Susan T.
5
Gilovich, Thomas
5
Kervyn, Nicolas
5
Kumar, Amit
5
Malone, Chris
5
Park, Jason Whan
5
Phau, Ian
5
Saad, Gad
5
Schwarz, Norbert
5
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Dimofte, Claudiu V.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kenrick, Douglas T.
4
Kramer, Thomas
4
Lee, Michelle P.
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Oyserman, Daphna
4
Rothman, Alexander J.
4
Shavitt, Sharon
4
Shen, Hao
4
Simonson, Itamar
4
Simpson, Jeffry A.
4
Steinhart, Yael
4
Torres, Ivonne M.
4
Walker Reczek, Rebecca
4
Winterich, Karen Page
4
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of international consumer marketing
Journal of business research : JBR
2,414
Journal of retailing and consumer services
2,071
International journal of hospitality management
861
International journal of consumer studies
770
Psychology & marketing
718
Journal of consumer research : JCR ; an interdisciplinary bimonthly
604
Industrial marketing management : the international journal for industrial and high-tech firms
511
The journal of brand management : an international journal
499
The journal of product & brand management
464
Asia Pacific journal of marketing and logistics
449
Tourism management : research, policies, practice
434
European journal of marketing : EJM
427
Journal of travel and tourism marketing
421
Journal of marketing research : JMR
390
Journal of marketing management : MM
383
Journal of marketing
378
The journal of services marketing
378
Journal of the Academy of Marketing Science
372
Management science : journal of the Institute for Operations Research and the Management Sciences
368
Journal of retailing
351
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
343
Cogent business & management
336
Journal of marketing communications
329
The service industries journal
329
Journal of business ethics : JOBE
327
Marketing letters : a journal of research in marketing
327
International journal of contemporary hospitality management
325
International journal of retail & distribution management
319
Marketing intelligence & planning
315
Journal of strategic marketing
312
The international review of retail, distribution and consumer research
312
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
308
Journal of hospitality marketing & management
306
The journal of consumer marketing
306
Journal of consumer behaviour : an international research review
304
Journal of fashion marketing and management
298
Technological forecasting & social change : an international journal
290
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
289
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ECONIS (ZBW)
695
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1
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695
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1
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
2
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
3
Does brand name matter in alleviating ethnocentrism? : the interplay of brand origin and brand name in radically new product evaluation
Lee, Sangwon
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 197-207
Persistent link: https://www.econbiz.de/10014575023
Saved in:
4
An examination of the effects of consumer ethnocentrism, consumer internationalism and consumer cosmopolitanism toward products from China in Malaysia
Samshul-Amry Abd-Latif
;
Asmat Nizam Abdul Talib
;
Mazni Saad
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 224-241
Persistent link: https://www.econbiz.de/10014575036
Saved in:
5
Examining the mediating role of consumer desire for luxury : can perceived sustainability and natural rarity evoke willingness to pay more?
Wang, Xujia
;
Sung, Billy
;
Phau, Ian
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 301-319
Persistent link: https://www.econbiz.de/10014575068
Saved in:
6
Fighting counterfeits in emerging markets through the demand side : the role of product domain in the effect of regulatory fit on persuasion
Avnet, Tamar
;
Drori, Netanel
;
Herstein, Ram
;
Berger, Ron
- In:
Journal of international consumer marketing
36
(
2024
)
3
,
pp. 279-296
Persistent link: https://www.econbiz.de/10014575057
Saved in:
7
The impact of store brands on intangible aspects of consumer welfare
Boyle, Peter J.
;
Kim, Juyoung
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10014515020
Saved in:
8
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
Saved in:
9
The moderating role of Hofstede's cultural dimensions on consumer purchasing of organic food
Matharu, Gurmeet Kaur
;
von der Heidt, Tania
;
Sorwar, Golam
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10014515005
Saved in:
10
The psychological underpinnings of Turkish consumer choices : Xenocentrism
Bozdağ, Ayşe Aslı
;
Durmuş, Beril
- In:
Journal of international consumer marketing
36
(
2024
)
4
,
pp. 336-351
Persistent link: https://www.econbiz.de/10014575077
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