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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
~isPartOf:"Journal of international consumer marketing"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Markenimage"
~type_genre:"Article in journal"
~type_genre:"Case study"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
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Brand image
Consumer behaviour
Markenimage
Konsumentenverhalten
655
Brand management
106
Markenführung
106
USA
85
United States
85
Personality psychology
72
Persönlichkeitspsychologie
72
Experiment
71
Decision
63
Entscheidung
63
Advertising effects
61
Werbewirkung
61
Brand
59
Cultural identity
59
Kulturelle Identität
59
Markenartikel
59
China
57
Emotion
55
Theorie
53
Theory
53
Cognition
49
Kognition
49
Designation of origin
47
Herkunftsbezeichnung
47
Advertising
45
Beziehungsmarketing
45
Relationship marketing
45
Werbung
43
National culture
41
Nationalkultur
41
Comparison
38
Vergleich
38
International marketing
34
Internationales Marketing
34
Social Web
34
Social web
34
Perception
33
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Online availability
All
Undetermined
288
Free
9
Type of publication
All
Article
660
Book / Working Paper
5
Type of publication (narrower categories)
All
Article in journal
Case study
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
665
Collection of articles of several authors
5
Sammelwerk
5
Language
All
English
665
Author
All
Griskevicius, Vladas
8
Wyer, Robert S.
8
Khare, Arpita
7
Eisingerich, Andreas B
6
Fitzsimons, Gavan J.
6
Krishna, Aradhna
6
Park, C. Whan
6
Schmitt, Bernd
6
Alba, Joseph W.
5
Fiske, Susan T.
5
Gilovich, Thomas
5
Kervyn, Nicolas
5
Kumar, Amit
5
Malone, Chris
5
Saad, Gad
5
Schwarz, Norbert
5
Ariely, Dan
4
Barone, Michael J.
4
Cole, Catherine A.
4
Dhar, Ravi
4
Dimofte, Claudiu V.
4
Haws, Kelly L.
4
Jampol, Lily
4
Kenrick, Douglas T.
4
Kramer, Thomas
4
Lee, Michelle P.
4
Morwitz, Vicki G.
4
Noseworthy, Theodore J.
4
Oyserman, Daphna
4
Park, Jason Whan
4
Phau, Ian
4
Rothman, Alexander J.
4
Shen, Hao
4
Simonson, Itamar
4
Simpson, Jeffry A.
4
Steinhart, Yael
4
Torres, Ivonne M.
4
Walker Reczek, Rebecca
4
Winterich, Karen Page
4
Xue, Fei
4
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Published in...
All
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
Journal of international consumer marketing
Journal of business research : JBR
2,006
Journal of retailing and consumer services
1,950
International journal of consumer studies
757
International journal of hospitality management
741
Psychology & marketing
686
Journal of consumer research : JCR ; an interdisciplinary bimonthly
600
The journal of brand management : an international journal
471
The journal of product & brand management
457
Asia Pacific journal of marketing and logistics
408
European journal of marketing : EJM
381
Journal of travel and tourism marketing
370
Tourism management : research, policies, practice
364
Journal of marketing research : JMR
357
Journal of marketing management : MM
334
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of retailing
314
Journal of marketing communications
312
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
307
Marketing letters : a journal of research in marketing
302
International journal of retail & distribution management
299
Journal of consumer behaviour : an international research review
296
The journal of consumer marketing
296
Journal of marketing
294
Cogent business & management
293
Journal of fashion marketing and management
292
Journal of the Academy of Marketing Science
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
283
The international review of retail, distribution and consumer research
277
International journal of contemporary hospitality management
274
Marketing intelligence & planning
269
The journal of services marketing
269
Journal of business ethics : JOBE
267
Technological forecasting & social change : an international journal
265
Journal of hospitality marketing & management
260
Journal of economic psychology : research in economic psychology and behavioral economics
254
Young consumers : insight and ideas for responsible marketers
243
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
242
Food policy : economics planning and politics of food and agriculture
241
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ECONIS (ZBW)
665
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1
Attitudes toward ethical consumption in clothing : comparing peruvian and Portuguese consumers
Bairrada, Cristela Maia
;
Coelho, Arnaldo
;
Moreira, …
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 180-196
Persistent link: https://www.econbiz.de/10014515024
Saved in:
2
Determinants of intention to revisit in hospitality industry : a cross-cultural study based on GLOBE Project
Nazarian, Alireza
;
Shabankareh, Mohammadjavad
; …
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 62-79
Persistent link: https://www.econbiz.de/10014515015
Saved in:
3
The impact of store brands on intangible aspects of consumer welfare
Boyle, Peter J.
;
Kim, Juyoung
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 151-165
Persistent link: https://www.econbiz.de/10014515020
Saved in:
4
Is cause-related marketing all the same for different cultures?
Mora, Elísabet
;
Küster, Inés
;
Vila, Natalia
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014515023
Saved in:
5
The moderating role of Hofstede's cultural dimensions on consumer purchasing of organic food
Matharu, Gurmeet Kaur
;
von der Heidt, Tania
;
Sorwar, Golam
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 21-40
Persistent link: https://www.econbiz.de/10014515005
Saved in:
6
Role of intrinsic and extrinsic cues on consumers' perceived product quality in an emerging market
Samu, Sridhar
;
Chattopadhyay, Tanmay
;
Mishra, Anubhav
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 115-131
Persistent link: https://www.econbiz.de/10014515018
Saved in:
7
The role of positive anticipated emotions in influencing purchase intentions of battery electric cars in emerging markets
Sharma, Abhinav
;
Singh, Deepak
;
Misra, Richa
- In:
Journal of international consumer marketing
36
(
2024
)
2
,
pp. 132-150
Persistent link: https://www.econbiz.de/10014515019
Saved in:
8
Socio-demographic and loyalty assessment of brand proud consumers : a segmentation study
Nandy, Subarna
;
Sondhi, Neena
;
Joshi, Himanshu
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 80-96
Persistent link: https://www.econbiz.de/10014515016
Saved in:
9
A systematic literature review of the relationship between consumer ethnocentrism and product evaluation
Trivedi, Sunil Dutt
;
Tapar, Archit Vinod
;
Dharmani, Pranav
- In:
Journal of international consumer marketing
36
(
2024
)
1
,
pp. 41-61
Persistent link: https://www.econbiz.de/10014515006
Saved in:
10
Adapting Richins' (2004) short-form material values scales for Latin American application
Conejo, Francisco J.
;
Gamboa, Enrique A.
;
Young, Clifford E.
- In:
Journal of international consumer marketing
35
(
2023
)
2
,
pp. 166-179
Persistent link: https://www.econbiz.de/10014321464
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