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~isPartOf:"Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology"
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Consumer behaviour
343
Konsumentenverhalten
343
Experiment
62
Decision
58
Entscheidung
58
Personality psychology
57
Persönlichkeitspsychologie
57
Theorie
49
Theory
49
Brand image
47
Markenimage
47
Emotion
45
USA
42
United States
42
Brand management
41
Markenführung
41
Cognition
39
Kognition
39
Advertising effects
30
Werbewirkung
30
Brand
28
Markenartikel
28
Motivation
23
Perception
22
Präferenztheorie
22
Theory of preferences
22
Wahrnehmung
22
Behavioral economics
20
Social psychology
20
Sozialpsychologie
20
Verhaltensökonomik
20
Advertising
18
Beziehungsmarketing
18
Relationship marketing
18
Werbung
17
Psychologie
16
Psychology
16
Psychology of advertising
16
Werbepsychologie
16
Ethics
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581
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Sammelwerk
7
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English
581
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Krishna, Aradhna
13
Wyer, Robert S.
13
Rucker, Derek D.
11
Griskevicius, Vladas
10
Iacobucci, Dawn
10
Park, C. Whan
10
Petty, Richard E.
10
Dhar, Ravi
9
Kramer, Thomas
9
Priester, Joseph R.
9
Simonson, Itamar
9
Dahl, Darren W.
8
Fitzsimons, Gavan J.
8
Gorlin, Margarita
8
Schwarz, Norbert
8
Shavitt, Sharon
8
Bettman, James R.
7
Eisingerich, Andreas B
7
Fiske, Susan T.
7
Kardes, Frank R.
7
Kervyn, Nicolas
7
Malone, Chris
7
Pham, Michel T.
7
Saad, Gad
7
Vohs, Kathleen D.
7
Yoon, Carolyn
7
Alba, Joseph W.
6
Ariely, Dan
6
Chandon, Pierre
6
Gilovich, Thomas
6
John, Deborah Roedder
6
Morwitz, Vicki G.
6
Noseworthy, Theodore J.
6
Oyserman, Daphna
6
Payne, John W.
6
Schlosser, Ann E.
6
Schmitt, Bernd
6
Torelli, Carlos J.
6
Winterich, Karen Page
6
Cole, Catherine A.
5
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
The economist
81,930
Wirtschaftswoche : Pflichtblatt der Wertpapierbörse in Frankfurt und Düsseldorf
53,107
Werben & verkaufen : W & V
39,064
Der Betrieb : Betriebswirtschaft, Steuerrecht, Wirtschaftsrecht, Arbeitsrecht
38,108
NBER working paper series
32,969
Betriebs-Berater : BB ; Recht, Wirtschaft, Steuern
30,142
MPRA Paper
30,123
Chemical week
29,970
NBER Working Paper
29,202
Oil & gas journal : international petroleum news and technology
27,814
Working paper / National Bureau of Economic Research, Inc.
27,737
Forbes : business and finance
26,725
IZA Discussion Papers
26,197
Business week / European edition : BW
25,526
Economic and political weekly : a Sameeksha Trust publ
24,812
Maschinenmarkt : MM ; das Industriemagazin
23,218
Wirtschaftsdienst : Zeitschrift für Wirtschaftspolitik
23,143
European journal of operational research : EJOR
22,123
Far Eastern economic review
22,063
NBER Working Papers
21,131
Le moniteur du commerce international : le MOCI
20,878
Deutsches Steuerrecht : DStR ; Wochenschrift & umfassende Datenbank für Steuerberater ; Steuerrecht, Wirtschaftsrecht, Betriebswirtschaft, Beruf ; Organ der Bundessteuerberaterkammer
19,782
Economics letters
19,581
Versicherungswirtschaft : insurance, business, report
19,569
Aviation week & space technology
18,910
The current digest of the post-Soviet press
18,601
Physica A: Statistical Mechanics and its Applications
18,446
Fortune
18,339
Chemical marketing reporter
17,906
The American economic review
17,699
Discussion paper series / IZA
17,274
Zeitschrift für das gesamte Kreditwesen : Pflichtblatt der Frankfurter Wertpapierbörse
16,720
European chemical news : ECN
16,538
New business : das Magazin für Kommunikation und Medien
16,378
Applied economics
15,998
Working paper / National Bureau of Economic Research, Inc
15,185
Jahrbücher für Nationalökonomie und Statistik
15,073
Marchés tropicaux et méditerranéens : stratégies & investissements en Afrique
14,769
L' usine nouvelle : hebdomadaire de l'industrie
14,708
SpringerLink / Bücher
14,681
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