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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan"
~isPartOf:"Journal of retailing and consumer services"
~isPartOf:"Journal of travel and tourism marketing"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~person:"Kaur, Puneet"
~person:"Kim, Jungkeun"
~person:"Sprott, David E."
~person:"Sung, Yongjun"
~subject:"Brand image"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Brand image
Consumer behaviour
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Konsumentenverhalten
33
Markenimage
8
Brand
6
Markenartikel
6
Brand management
5
Coronavirus
5
Markenführung
5
USA
5
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5
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Kaur, Puneet
Kim, Jungkeun
Sprott, David E.
Sung, Yongjun
Han, Heesup
37
Septianto, Felix
21
Prentice, Catherine
20
Park, Jungkun
18
Thaichon, Park
18
Jebarajakirthy, Charles
17
Hollebeek, Linda D.
15
Paul, Justin
15
Dhir, Amandeep
14
Dwivedi, Yogesh Kumar
14
Das, Gopal
12
Law, Chun Hung Roberts
12
Lombart, Cindy
12
Loureiro, Sandra Maria Correia
12
Woodside, Arch G.
12
Hwang, Jinsoo
11
Hyun, Sunghyup Sean
11
Janiszewski, Chris A.
11
Klaus, Philipp
11
Otterbring, Tobias
11
Pantano, Eleonora
11
Phau, Ian
11
Rana, Nripendra P.
11
Wyer, Robert S.
11
Burton, Scot
10
Ladhari, Riadh
10
Mortimer, Gary
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Souiden, Nizar
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Yi, Youjae
10
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9
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Kim, Jinkyung Jenny
9
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Lunardo, Renaud
9
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9
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
Journal of retailing and consumer services
Journal of travel and tourism marketing
Marketing intelligence & planning
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
12
Journal of business research : JBR
8
Marketing letters : a journal of research in marketing
6
International journal of hospitality management
5
Technological forecasting & social change : an international journal
5
European journal of marketing
4
International journal of advertising : the quarterly review of marketing communications
4
International journal of advertising : the review of marketing communications
4
The journal of brand management : an international journal
4
Australasian marketing journal
2
Journal of advertising : official publication of the American Academy of Advertising
2
Journal of marketing communications
2
Journal of retailing
2
Business strategy and the environment
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Food policy : economics planning and politics of food and agriculture
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
JMM : the international journal on media management
1
Journal of advertising
1
Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global fashion marketing : JGfM
1
Journal of global marketing
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of marketing
1
Journal of promotion management : JPM
1
Journal of public policy & marketing
1
Journal of service research
1
Journal of the Academy of Marketing Science
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ECONIS (ZBW)
35
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1
Compensatory consumption and unplanned purchases : the moderating role of the decision frame effect
Kim, Jungkeun
;
Lee, Eunji
;
Park, Suh-Young Irene
; …
- In:
Journal of travel and tourism marketing
41
(
2024
)
2
,
pp. 186-207
Persistent link: https://www.econbiz.de/10014513631
Saved in:
2
The Netflix effect : exploring the nexus of content exposure, destination appeal, and behavioural intention
Kim, Jeong Hyun
;
Kim, Jungkeun
;
Chung, Namho
;
Koo, Chulmo
- In:
Journal of travel and tourism marketing
41
(
2024
)
3
,
pp. 433-450
Persistent link: https://www.econbiz.de/10014513658
Saved in:
3
Analyzing the food waste reduction intentions of UK households : a Value-attitude-behavior (VAB) theory perspective
Habib, Muhammad Danish
;
Kaur, Puneet
;
Sharma, Veenu
; …
- In:
Journal of retailing and consumer services
75
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014372559
Saved in:
4
Consumer engagement, stress, and conservation of resources theory : a review, conceptual development, and future research agenda
Hollebeek, Linda D.
;
Hammedi, Wafa
;
Sprott, David E.
- In:
Psychology & marketing
40
(
2023
)
5
,
pp. 926-937
Persistent link: https://www.econbiz.de/10014290870
Saved in:
5
Hallmarks and potential pitfalls of customer- and consumer engagement scales : a systematic review
Hollebeek, Linda D.
;
Sarstedt, Marko
;
Menidjel, Choukri
; …
- In:
Psychology & marketing
40
(
2023
)
6
,
pp. 1074-1088
Persistent link: https://www.econbiz.de/10014291736
Saved in:
6
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
7
The balancing act : how do moral norms and anticipated pride drive food waste/reduction behaviour?
Talwar, Shalini
;
Kaur, Puneet
;
Kumar, Sushant
;
Salo, Jari
; …
- In:
Journal of retailing and consumer services
66
(
2022
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013209694
Saved in:
8
Effect of consumer animosity on boycott campaigns in a cross-cultural context : does consumer affinity matter?
Kim, Changju
;
Yan, Xiuyan
;
Kim, Jungkeun
;
Terasaki, …
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-11
Persistent link: https://www.econbiz.de/10013406925
Saved in:
9
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
10
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
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