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~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~language:"msa"
~subject:"Consumer behaviour"
~subject:"Eating habit"
~type_genre:"Article in journal"
~type_genre:"Konferenzbeitrag"
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Consumer behaviour
Eating habit
Konsumentenverhalten
1,239
USA
347
United States
347
Brand image
189
Markenimage
189
Personality psychology
163
Persönlichkeitspsychologie
163
Emotion
161
Advertising effects
153
Werbewirkung
153
Experiment
145
Brand management
135
Markenführung
135
Beziehungsmarketing
115
Relationship marketing
115
Brand
112
Markenartikel
112
Social Web
104
Social web
104
Customer satisfaction
96
Kundenzufriedenheit
96
Psychology of advertising
86
Werbepsychologie
86
Advertising
84
Cognition
84
Kognition
84
Werbung
84
Decision
80
Entscheidung
80
Viral marketing
80
Virales Marketing
80
Theorie
68
Theory
68
Internet marketing
60
Online-Marketing
60
Ernährungsverhalten
57
Motivation
52
Perception
52
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366
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93
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Article
1,257
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9
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Article in journal
Konferenzbeitrag
Aufsatz in Zeitschrift
1,266
Collection of articles of several authors
10
Sammelwerk
10
Case study
3
Fallstudie
3
Bibliografie enthalten
2
Bibliography included
2
Systematic review
2
Übersichtsarbeit
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Bulgarian
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Janiszewski, Chris A.
11
Wyer, Robert S.
11
Woodside, Arch G.
10
Grewal, Dhruv
9
Krishna, Aradhna
9
Yi, Youjae
9
Fishbach, Ayelet
8
Laran, Juliano
8
Morales, Andrea C.
8
Bagchi, Rajesh
7
Belk, Russell W.
7
Dahl, Darren W.
7
Fitzsimons, Gavan J.
7
Jiang, Yuwei
7
Rucker, Derek D.
7
Shiv, Baba
7
Argo, Jennifer J.
6
Bearden, William O.
6
Berger, Jonah
6
Folkes, Valerie S.
6
Haws, Kelly L.
6
Kardes, Frank R.
6
Kidwell, Blair
6
Lehmann, Donald R.
6
Lichtenstein, Donald R.
6
McGill, Ann L.
6
Meyers-Levy, Joan
6
Pieters, Rik
6
Sprott, David E.
6
Vohs, Kathleen D.
6
Wilcox, Keith
6
Chan, Eugene Y.
5
Gal, David
5
Hoch, Stephen J.
5
Holbrook, Morris B.
5
Hollebeek, Linda D.
5
Lim, Weng Marc
5
Lowe, Ben
5
Mogilner, Cassie
5
Ruyter, Ko de
5
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
Psychology & marketing
Journal of business research : JBR
1,978
Journal of retailing and consumer services
1,931
International journal of consumer studies
780
International journal of hospitality management
727
The journal of product & brand management
392
Asia Pacific journal of marketing and logistics
391
The journal of brand management : an international journal
355
European journal of marketing : EJM
348
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
348
Journal of marketing research : JMR
346
Food policy : economics planning and politics of food and agriculture
341
Management science : journal of the Institute for Operations Research and the Management Sciences
333
Journal of international consumer marketing
321
Journal of travel and tourism marketing
321
Journal of marketing management : MM
311
Journal of retailing
304
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
303
Tourism management : research, policies, practice
303
Journal of marketing communications
301
Journal of consumer behaviour : an international research review
299
Cogent business & management
297
International journal of retail & distribution management
292
The international review of retail, distribution and consumer research
292
Journal of marketing
291
Marketing letters : a journal of research in marketing
291
The journal of consumer marketing
290
Journal of fashion marketing and management
285
Journal of the Academy of Marketing Science
284
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
277
Young consumers : insight and ideas for responsible marketers
277
Marketing intelligence & planning
276
International journal of contemporary hospitality management
263
Journal of business ethics : JOBE
263
Technological forecasting & social change : an international journal
262
The journal of services marketing
259
Journal of economic psychology : research in economic psychology and behavioral economics
253
Journal of hospitality marketing & management
247
Journal of food products marketing
237
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ECONIS (ZBW)
1,266
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1
Adbusting : how advertising altered by activists affects brands
Maier, Erik
;
Mafael, Alexander
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 938-957
Persistent link: https://www.econbiz.de/10014519056
Saved in:
2
Augmented reality marketing and consumer-brand relationships : how closeness drives brand love
Rauschnabel, Philipp A.
;
Hüttl-Maack, Verena
;
Ahuvia, …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 819-837
Persistent link: https://www.econbiz.de/10014518840
Saved in:
3
The bittersweet of consumer-human brand relationships in the social media context
Honora, Andreawan
;
Zadeh, Maryam Memar
;
Haggerty, Nicole
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 547-574
Persistent link: https://www.econbiz.de/10014467612
Saved in:
4
Bleeding hearts and heartless believers : how political ideology impacts consumer grit and moral consumer choices
Pant, Logan
;
Kidwell, Blair
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 1036-1044
Persistent link: https://www.econbiz.de/10014530890
Saved in:
5
Business cycle effects on consumer behavior : a conceptual framework and research agenda
Hampson, Daniel P.
;
Xie, Yi
;
Li, Weiyi
;
Kou, Sining
; …
- In:
Psychology & marketing
41
(
2024
)
2
,
pp. 379-393
Persistent link: https://www.econbiz.de/10014467578
Saved in:
6
Consumer guilt proneness scale : assessing individual differences in responses to transgressive consumption situations
Martins, Carla C.
;
Silva, Susana C.
;
Radomska, Joanna
; …
- In:
Psychology & marketing
41
(
2024
)
4
,
pp. 838-859
Persistent link: https://www.econbiz.de/10014519042
Saved in:
7
Counterfeits can benefit original products when people are caught using counterfeits
Wang, Liangyan
;
Wang, Qin
;
Chan, Eugene Y.
;
Keller, L. R.
- In:
Psychology & marketing
41
(
2024
)
5
,
pp. 977-988
Persistent link: https://www.econbiz.de/10014519136
Saved in:
8
Crafting emotional engagement and immersive experiences : comprehensive scale development for and validation of hospitality marketing storytelling involvement
Ahmed, Sohel
;
Sharif, Taimur
;
Ding Hooi Ting
- In:
Psychology & marketing
41
(
2024
)
7
,
pp. 1514-1529
Persistent link: https://www.econbiz.de/10014555546
Saved in:
9
CRYPTO-MANIA : how fear-of-missing-out drives consumers' (risky) investment decisions
Friederich, Felix
;
Meyer, Jan-Hinrich
;
Matute, Jorge
; …
- In:
Psychology & marketing
41
(
2024
)
1
,
pp. 102-117
Persistent link: https://www.econbiz.de/10014467472
Saved in:
10
Cue-reactivity to brand logos of consumers with a compulsive buying tendency : a consumer neuroscience perspective
Hubert, Mirja
;
Hubert, Marco
;
Mariani, Marcello M.
- In:
Psychology & marketing
41
(
2024
)
3
,
pp. 677-692
Persistent link: https://www.econbiz.de/10014467630
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