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Journal of customer behaviour
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
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Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
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Entscheidungsunterstützung für ökonomische Probleme
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International marketing review
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Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
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Energy : the international journal ; technologies, resources, reserves, demands, impact, conservation, management, policy
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Erfolgsfaktor IT-Management : so steigern Sie den Wertbeitrag Ihrer IT
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Handbuch Kundenbindungsmanagement : Strategien und Instrumente für ein erfolgreiches CRM
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Personalwirtschaft : das Magazin für den Job HR
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Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
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Selected papers of the Symposium on Operations Research (SOR'96) : Braunschweig, September 3 - 6, 1996
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How up-, cross-, and downgrading substantiate segment-specific price responsiveness and purchasing motives : the case of premium durables
Löffler, Michael
;
Decker, Reinhold
- In:
Journal of customer behaviour
10
(
2011
)
3
,
pp. 207-222
Persistent link: https://www.econbiz.de/10009577351
Saved in:
2
How up-, cross-, and downgrading substantiate segment-specific price responsiveness and purchasing motives: The case of premium durables
Löffler, Michael
;
Decker, Reinhold
- In:
Journal of customer behaviour
10
(
2011
)
3
,
pp. 207-223
Persistent link: https://www.econbiz.de/10009805463
Saved in:
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