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~isPartOf:"Journal of electronic commerce research : JECR"
~isPartOf:"Journal of marketing communications"
~person:"Bıçakcıoğlu, Nilay"
~person:"Chen, Yen-liang"
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Journal of electronic commerce research : JECR
Journal of marketing communications
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ECONIS (ZBW)
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Antecedents and outcomes of brand love : the mediating role of brand loyalty
Bıçakcıoğlu, Nilay
;
İpek, İlayda
;
Bayraktaroğlu, Gül
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 863-877
Persistent link: https://www.econbiz.de/10011976104
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2
A novel approach to rate and summarize online reviews according to user-specified aspects
Hu, Hsiao-Wei
;
Chen, Yen-liang
;
Hsu, Po-Tze
- In:
Journal of electronic commerce research : JECR
17
(
2016
)
2
,
pp. 132-152
Persistent link: https://www.econbiz.de/10011487666
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