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~isPartOf:"Journal of electronic commerce research : JECR"
~person:"Chen, Mingliang"
~type_genre:"Article in journal"
~type_genre:"Collection of articles written by one author"
~type_genre:"Sammelwerk"
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Consumer behaviour
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Impulse buying
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Online retailing
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Online shopping carnival
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Online-Handel
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Social community, personal involvement and psychological processes : a study of impulse buying in the online shopping carnival
Zhao, Zhen
;
Chen, Mingliang
;
Zhang, Wuke
- In:
Journal of electronic commerce research : JECR
20
(
2019
)
4
,
pp. 255-272
Persistent link: https://www.econbiz.de/10012154019
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