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~isPartOf:"Journal of financial services marketing : JFSM"
~isPartOf:"Journal of retailing"
~person:"Neslin, Scott A."
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Beziehungsmarketing
3
Distribution channel
3
E-commerce
3
Electronic Commerce
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Relationship marketing
3
Vertriebsweg
3
Einzelhandel
2
Internet
2
Multichannel customer management
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Retail trade
2
Channel data integration
1
Channel integration
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Consumer behaviour
1
Controlling
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Customer journey
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Customer relationship management (CRM)
1
Distance selling
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Distanzhandel
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Einnahmen
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Einzelhandelsstandort
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Internet marketing
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Konsumentenverhalten
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Neslin, Scott A.
Grewal, Dhruv
8
Noble, Stephanie M.
5
Verhoef, Peter C.
4
Cronin, J. J.
3
Evanschitzky, Heiner
3
Lemon, Katherine N.
3
Murthi, B. P. S.
3
Nordfält, Jens
3
Pauwels, Koen
3
Rajaobelina, Lova
3
Roggeveen, Anne L.
3
Bergeron, Jasmin
2
Biswas, Dipayan
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2
Brun, Isabelle
2
Calantone, Roger J.
2
Caruana, Albert
2
Chen, Jialie
2
Durkin, Mark
2
Fumagalli, Elena
2
Gangwar, Manish
2
Gustafsson, Anders
2
Harrison, Tina
2
Hult, G. Tomas M.
2
Kumar, V.
2
Langerak, Fred
2
Liu, Tsung-Chi
2
Maas, Peter
2
Mittal, Vikas
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Pitt, Leyland F.
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Rehman, Mohsin Abdur
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Reinartz, Werner J.
2
Ricard, Line
2
Rudolph, Thomas
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Ruyter, Ko de
2
Samad, Sarminah
2
Schumann, Jan Hendrik
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Shams, Ghazal
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Journal of financial services marketing : JFSM
Journal of retailing
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
4
Journal of marketing
3
Tuck School of Business working paper / Tuck School of Business at Dartmouth
3
Manuskripte aus den Instituten für Betriebswirtschaftslehre der Universität Kiel
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
From Little's law to marketing science : essays in honor of John D.C. Little
1
Handbook of research on customer equity in marketing
1
International Series in Quantitative Marketing
1
International series in quantitative marketing
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of marketing research : JMR
1
Journal of the Academy of Marketing Science
1
MSI reports : working paper series
1
Management Science
1
Marketing letters : a journal of research in marketing
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
Springer eBook Collection / Business and Economics
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SpringerLink / Bücher
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The history of marketing science
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ECONIS (ZBW)
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1
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
2
Building with bricks and mortar : the revenue impact of opening physical stores in a multichannel environment
Pauwels, Koen
;
Neslin, Scott A.
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 182-197
Persistent link: https://www.econbiz.de/10011308952
Saved in:
3
Social contagion and customer adoption of new sales channels
Bilgicer, Tolga
;
Jedidi, Kamel
;
Lehmann, Donald R.
; …
- In:
Journal of retailing
91
(
2015
)
2
,
pp. 254-271
Persistent link: https://www.econbiz.de/10011309681
Saved in:
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