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~isPartOf:"Journal of financial services marketing : JFSM"
~person:"Narteh, Bedman"
~subject:"Betriebliche Wertschöpfung"
~subject:"Brand image"
~subject:"Emotion"
~type_genre:"Aufsatz in Zeitschrift"
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Online relationship marketing and affective customer commitment : the mediating role of trust
Boateng, Sheena Lovia
;
Narteh, Bedman
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
2
,
pp. 127-140
Persistent link: https://www.econbiz.de/10011537496
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