//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~isPartOf:"Journal of retailing"
~person:"Aguirre, Elizabeth"
~subject:"Brand image"
~subject:"Experiment"
~subject:"Luxury goods"
~subject:"Service quality"
~subject:"Viral marketing"
~subject:"Werbewirkung"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Conference proceedings"
~type_genre:"Non-commercial literature"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 14 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Experiment
Luxury goods
Service quality
Viral marketing
Werbewirkung
Advertising effects
1
Consumer behaviour
1
Information collection
1
Information provision
1
Informationsversorgung
1
Internet marketing
1
Konsumentenverhalten
1
Online-Marketing
1
Personality psychology
1
Personalization paradox
1
Persönlichkeitspsychologie
1
Psychological ownership
1
Trust-building strategies
1
Vulnerability
1
more ...
less ...
Type of publication
All
Article
1
Type of publication (narrower categories)
All
Article in journal
Article
Aufsatz in Zeitschrift
Conference proceedings
Non-commercial literature
Language
All
English
1
Author
All
Aguirre, Elizabeth
Ko, Eunju
4
Grewal, Dhruv
3
Kim, Kyung Hoon
3
Vescovi, Tiziano
3
Aiello, Gaetano
2
Bae, Joonheui
2
Baskin, Ernest
2
Checchinato, Francesca
2
Choi, Sunmee
2
Dass, Mayukh
2
Disegna, Marta
2
Donvito, Raffaele
2
Evanschitzky, Heiner
2
Ghaffar, Abdul
2
Gustafsson, Anders
2
Han, Sang-Lin
2
Islam, Tahir
2
Jeon, Jung Ok
2
Jin, Liyin
2
Mahr, Dominik
2
Mattila, Pekka
2
McColl-Kennedy, Janet R.
2
Park, Seong-yeon
2
Patterson, Paul G.
2
Roggeveen, Anne L.
2
Ruyter, Ko de
2
Wetzels, Martin
2
Zhang, Zhe
2
Adam, Marc Thomas Philipp
1
Ahn, Joongha
1
Alhoqail, Saad
1
Alikhani, Ali
1
Alén, Elisa
1
Anbuudayasankar S. P.
1
Angell, Rob
1
Aquino, Karl
1
Areni, Charles Scott
1
Arora, Nilesh
1
Asare, Anthony K.
1
more ...
less ...
Published in...
All
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
Journal of retailing
Journal of the Academy of Marketing Science
1
Source
All
ECONIS (ZBW)
1
Showing
1
-
1
of
1
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Unraveling the personalization paradox : the effect of information collection and trust-building strategies on online advertisement effectiveness
Aguirre, Elizabeth
;
Mahr, Dominik
;
Grewal, Dhruv
; …
- In:
Journal of retailing
91
(
2015
)
1
,
pp. 34-49
Persistent link: https://www.econbiz.de/10010500763
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->