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~isPartOf:"Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS"
~person:"Cheung, Ronnie"
~subject:"Brand image"
~subject:"Experiment"
~subject:"Fashion"
~subject:"Service quality"
~type_genre:"Article in journal"
~type_genre:"Article"
~type_genre:"Conference proceedings"
~type_genre:"Marktinformation"
~type_genre:"Non-commercial literature"
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Drivers of green product adoption : the role of green perceived value, green trust and perceived quality
Cheung, Ronnie
;
Lam, Aris Y. C.
;
Lau, Mei Mei
- In:
Journal of global scholars of marketing science : …
25
(
2015
)
3
,
pp. 232-245
Persistent link: https://www.econbiz.de/10011407171
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