//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~subject:"Firm performance"
~subject:"Social web"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Brand equity"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Firm performance
Social web
Brand image
6
Markenimage
6
brand equity
6
Brand management
4
Consumer behaviour
4
Konsumentenverhalten
4
Markenführung
4
Beziehungsmarketing
3
Relationship marketing
3
Customer satisfaction
2
Gastronomie
2
Hotel industry
2
Hotellerie
2
Kundenzufriedenheit
2
Restaurant industry
2
Unternehmenserfolg
2
brand loyalty
2
Advertising
1
Advertising effects
1
Brand
1
Brand loyalty
1
Business ethics
1
Corporate Social Responsibility
1
Corporate reputation
1
Corporate social responsibility
1
Dienstleistungsmarketing
1
Dienstleistungsqualität
1
Firmenimage
1
Inflation expectations
1
Inflationserwartung
1
Markenartikel
1
Markentreue
1
Service quality
1
Services marketing
1
Social capital
1
Sozialkapital
1
Tourism marketing
1
Tourismusmarketing
1
UAE hotels
1
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Reprint
Article in journal
2
Language
All
English
2
Author
All
Fan, Daisy X. F.
1
Hsu, Cathy H. C.
1
Jun, Jinhyun
1
Kim, Jewoo
1
Liu, Andy Xiaofeng
1
Tang, Liang
1
Zheng, Tianshu
1
more ...
less ...
Published in...
All
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
Journal of business research : JBR
11
Journal of marketing communications
6
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
4
The journal of brand management : an international journal
4
Asia Pacific journal of marketing and logistics
3
Cogent business & management
3
Journal of marketing
3
IIMB management review
2
International journal of hospitality management
2
International journal of internet marketing and advertising : IJIMA
2
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
International journal of sports marketing & sponsorship
2
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of retailing and consumer services
2
Technological forecasting & social change : an international journal
2
AMS review : official publication of the Academy of Marketing Science
1
Academia : revista Latinoamericana de administración
1
Administrative Sciences : open access journal
1
American journal of business
1
California management review
1
Digital business
1
Eurasian journal of business and economics : EJBE
1
European journal of management and business economics : EJM&BE
1
European journal of marketing
1
European journal of marketing : EJM
1
European research studies
1
GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
Global business and organizational excellence : GBOE
1
Global journal of business management : GJBM
1
Indian journal of economics & business : IJEB
1
International entrepreneurship and management journal
1
International journal of Indian culture and business management : IJICBM
1
International journal of electronic customer relationship management : IJECRM
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of sport management and marketing : IJSMM
1
International journal of the economics of business
1
International journal of wine business research
1
International marketing review
1
Journal of air transport management
1
more ...
less ...
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Transforming brand identity to hotel performance : the moderating effect of social capital
Fan, Daisy X. F.
;
Hsu, Cathy H. C.
;
Liu, Andy Xiaofeng
- In:
Journal of hospitality & tourism research : JHTR ; the …
47
(
2023
)
7
,
pp. 1270-1298
Persistent link: https://www.econbiz.de/10014366192
Saved in:
2
The behavioral and intermediate effects of advertising on firm performance : an empirical investigation of the restaurant industry
Kim, Jewoo
;
Jun, Jinhyun
;
Tang, Liang
;
Zheng, Tianshu
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
2
,
pp. 319-337
Persistent link: https://www.econbiz.de/10011912225
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->